Enterprise Success Through Custom Software Development: Real-World Examples

Do you run a business that is using outdated software and hardware? Do you feel that it is impossible to find an out-of-the-box solution in your price range? Custom software development might just be what you have been looking for to solve all your problems.

Below, we present examples of custom software development projects that call for a specialized solution.

What is Custom Software Development?

Custom software development refers to the process of designing, implementing as well as maintaining computer software for an individual or a business entity. This term is used to differentiate it from canned software, which refers to out-of-the-box applications like Salesforce, Mailchimp, Jira, etc.

Custom software, on the other hand, is ideal for companies that undertake their operations in a certain way or for companies operating in specific niches as it is developed to meet their specific needs and wants.

It is therefore expected that custom software will possess these characteristics due to the development process of custom software. Custom software is usually designed to fit into the existing operations of a business. It should be easy to use by the employees and should complement the work processes of the company as closely as possible. Moreover, it should be seamlessly compatible with other systems employed in the functioning of the business.

Real-World Examples of Custom Software Development

Here are a few real success stories that demonstrate how firms have overcome obstacles and succeeded thanks to bespoke software development:

Digital Self-services: How McDonald’s Changed F&B

McDonald’s used custom software to revolutionize customer service, making the dining experience more convenient from start to finish. This solution aimed to reduce wait times, increase orders, and facilitate contactless payments. McDonald’s was ahead of the game with contactless interactions, pushing competitors to seek similar solutions.

Result: The applications have enhanced both dine-in and drive-through experiences, resulting in a 50% increase in sales and return rate. Service is faster with automation, reducing the time for manual order take-in.  

What we learn: Custom software development can demonstrate the positive impact of technology on businesses, enhancing customer satisfaction, driving sales, and optimizing operational performance.  

Bug Tracking Tool: A Case from Blackberry

In its prime, BlackBerry was a dominant smartphone force and a symbol of innovation, thanks to its top-notch product.

The tech giant used a custom issue-tracking tool to analyze faults and gather malfunctioning beta devices used internally. This helps Blackberry’s production team identify bugs before launch and resolve them efficiently.

BlackBerry’s distinctiveness was its dedication to agility, with a custom application focused on velocity and precision to efficiently assemble crucial deliverables.  

Result: BlackBerry’s approach was critical in their strategy to release regular updates for their devices, addressing the needs of diverse carriers worldwide.  

What we learn: Custom software development can enhance product quality, as demonstrated in this example.

eCommerce Web Development: Alibaba’s Smart Outsourcing move

Alibaba, a dominant player in the digital commerce industry, achieved international success through strategic outsourcing and bold decision-making. Despite China’s reputation for in-house expertise, Alibaba took an unconventional approach to website development. 

In 1999, they faced the daunting task of creating a web platform that would attract both local and international users. Recognizing a crucial lack of skills, Alibaba chose to outsource. Finding local talent with the skills for complex web development was challenging.

Alibaba strategically sought web development support from the U.S., not just for outsourcing but to tap into the expertise of remote American developers. Their contribution was crucial in shaping the world’s largest online marketplace. 

Result: Alibaba’s remarkable success is evident from its global revenue of around $56.152 billion in 2019. This was made possible through its strategic outsourcing approach, which allowed it to incorporate advanced technology into its platform.  

What we learn: Alibaba’s case study on successful custom software development emphasizes a critical business lesson:  

  • Geographical limitations should never hinder your pursuit of excellence.
  • Outsourcing, when done strategically, can make your business a global powerhouse.

Conclusion

View custom software development applications as a future investment for your business. How can you ensure that you’re working with a reliable company that will deliver the software you need within the given timeframe and budget?

Before proceeding, conduct thorough research on the company’s reputation. Request referrals from their current clients and samples of their past work. Additionally, inquire about their track record of successful projects and deliverability.

A reliable software development company should be able to answer your inquiries about their staff developer experience and introduce you to their team. Building software is an intricate process that demands years of experience, particularly when creating a personalized application from the ground up. If you’re looking to upskill in software development, you might want to consider the benefits of coding bootcamps.

FlatworldEdge transforms your ideas into unique software applications that enhance user engagement, streamline operations, and provide a distinct competitive advantage. Contact them now for cutting-edge solutions.